A local services brand with no crew. We own the marketing, the website and the customer. Local contractors we have deals with do the work.
Meta and Google ads aimed at homeowners in the area. Free roof inspection as the way in, plus a couple of jobs with a price you can book straight away.
Clean, fast, one brand, one number. They book a free inspection or pay for a job online. Confirmation by SMS, WhatsApp for questions.
One message with the customer's details, the job and the agreed rate. The contractor turns up as our crew. The customer only ever deals with the brand.
The contractor sends before and after photos. We forward a short report to the customer under our name. If more work is needed, the contractor quotes it and we add our cut.
Customer pays us. We pay the contractor. The difference is the business. Same brand, same steps, any trade: roofing, plumbing, air conditioning, gutters, geysers.
The inspection is free for the homeowner. If it turns into a job, the contractor pays us 10 to 20% of the job value as a referral fee. Nothing sold, nothing owed. That is the deal we make with each local contractor.
Gutter clean, leak stop and similar jobs are sold at our online price. The contractor gets his normal rate; we keep the difference. Roughly a third of the price on the small jobs.
Why contractors say yes: paid, booked work turning up on their phone with no selling, no quoting, no chasing. They give up a cut of jobs they would never have had.
Why homeowners say yes: a price up front, a slot they can book in two minutes, photos of the work, one number to call. They pay a bit more for that, and most are happy to.